We’re getting a lot of questions lately about whey protein’s potential application in products for kids – specifically, products that satisfy the flavor demands unique to kids yet with more nutritional value than the foods they typically gravitate toward, like cookies, chips and candy bars. It seems even the youngest generations (or more accurately, their parents) are understanding the long-term negative effects of sugar, salt and fat in popular treats and want something that contributes positively to health and well being.Read More
Breakfast: it used to be one of the “three square meals a day” Americans were brought up to believe in. But as two working parents became the norm, lives became busier and busier, and the car served as a kitchen table, the lines between all meals have blurred, with snacking throughout the day becoming commonplace.Read More
For anyone who’s ever been on a diet, some of the hardest things to do are maintaining healthy portions and avoiding unhealthy snacks. As the home of the super-sized value meal, Americans aren’t exactly known as portion control experts, and when we get hungry between meals, we usually crave something sweet or salty, and that’s rarely good for us. With more and more people starting to change their snacking habits and get serious about eating healthy, however, many consumers are turning to products that make them feel fuller longer—particularly products that have a high protein content.Read More
Snack subscription and food box startups are popping up all over the US. Since the first appeared in 2010, companies like Mouth, NatureBox, and Graze.com have been sending subscribers weekly or monthly gift boxes filled with an assortment of snacks. Catering perfectly to the growing Foodie population, these subscription boxes offer consumers a way to satisfy their snack cravings while giving their taste buds something new and interesting to try. The best part? Subscribers get it all delivered right to their doorstep.Read More
Over the past few years, there’s been a noticeable shift in the eating habits of American consumers, and it starts with eating more snacks. Today’s consumers are moving away from the “three square meals” approach, and now favor 4-5 smaller meals and eating snacks as meal replacements instead. According to the white paper “Snacker Nation” from the Sullivan Higdon & Sink FoodThink, researchers found that 81% of consumers admit to snacking at least once a day, with nearly half snacking a couple of times a day or more. And with 23% of consumers saying they also intend to snack more in the future, it’s time for food manufacturers to get serious about their snack food offerings.Read More
Over the past few years, there’s been a noticeable shift in the snack food industry with consumers demanding more nutritious, functional snacks and treats. In the past year alone, 33% of Americans say they are snacking healthier in 2015 compared to 2014, with consumers specifically looking for low-calorie products made with more natural ingredients. Likewise, more than one-third of snackers are limiting their consumption of sweets (i.e., candy, cookies, and ice cream), and 60% even said outright that they desire healthier snack options.Read More
It’s hard to deny the fact that the average consumer’s lifestyle is quite a bit different today than it was in years past. Consumers are now busier than ever and often have to adapt to a fast-paced, on-the-go lifestyle to meet the demands of their day-to-day commitments and activities. For most people, skipping the traditional sit-down breakfast mealtime is an easy corner to cut to put a little extra time back into their hectic schedules.
With American consumers looking for more convenient, functional snack options to fit their busy schedules, it’s no wonder why the snack food category has seen considerable growth over the past few years. In fact, consumers have increased their snacking frequency from 1.9 snacks per day in 2009 to 2.8 snacks per day in 2014. While the demand for snacks is higher than it’s ever been, consumers are starting to stray from the typical sweet flavors such as chocolate, peanut butter, and fruit, and looking for more diverse, savory options.
Remember when snacking used to be viewed as a weakness? How about getting scolded by your mother for snacking between meals? Sound familiar?
It’s undeniable that today’s consumers are busier than ever, as they try to fit more tasks and activities into each day. With tight schedules come on-the-go lifestyles, making consumers more prone to looking for snack options to get them through the day. As the popularity of the snack segment continues to grow, it’s become increasingly important for food processors to understand the distinct features that consumers are looking for when it comes to the snacks they turn to for specific circumstances.