The Grande Whey Blog

Consumers Demand Protein-rich Minimally Processed RTD Beverages

Posted by Nicole Mueller on Tue, Apr 17, 2018 @ 08:03 AM

Consumer demand for ready-to-drink (RTD) beverages in the U.S. has grown considerably in recent years and is expected to reach $6.7 billion by 2019. The convenience of on-the-go drinks that are easy to drink while commuting or at the office is driving demand as is the desire for added nutritional values. Approximately one-quarter of beverages in many sectors now have protein, including carbonated soft drinks, bottled water, sports drinks, meal replacement beverages and more.

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Categories: Beverages, Better Beverages, Consumer Trends


Consumers Continue to Look For Protein In Their Drinks

Posted by Brad Nielsen on Tue, Jul 19, 2016 @ 08:02 AM

In January of this year, Food Business News featured an article about the trends in beverages: 

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Categories: Consumer Trends, Better Beverages, Grande Ultra